Worked
The Grist - Creative Director - Chief Creative Officer
May 2018 -- June 2024
Grew agency from 6 to 15 people.
Renamed and rebranded agency established branding guidelines and standards.
Led agency in new business pitch opportunities winning The Hartford, Hairclub, Embark, MyEyelab, Stanton Optical and Cenegenics est. over 4M in revenue.
Hired, built and mentored a fully-integrated creative department.
Regularly work side-by-side with clients building and refining marketing plans, SEO and SEM optimization, and user journey—achieving exponential growth and industry-leading metrics for both B2B and B2C.
Engineered and continuously refined agency process.
Regularly stepped in as director for both broadcast and online video.
Carefully managed campaign budgets while balancing freelance and in-house talent for maximum profitability.
Stanton Optical, My Eyelab, PopCorners, Hairclub, The Hartford, Embark, Rugged Shark, Bemis, Atlantic Broadband, Carrot&Stick, Forge.ai, Embotics, Wasabi, Cenario VR, MOJO.
Arnold Worldwide : VP Creative Director
July 2017--March 2018
Led and mentored creative teams.
Oversaw Barclays Bank brand positioning and platform launch.
Led the development of brand marketing materials including print, web, and digital.
Directed brand photography and video lifestyle shoot creating brand library.
Barclays, Fidelity Investments
Fidelity Investments : Creative Director
June 2016--July 2017
Led and mentored design teams.
Developing fully integrated B2B campaigns and informative marketing materials targeting partnered companies, informing them of various employee 401k retirement programs.
Collaborated across company departments.
Fidelity
Mullen : Art Director - Associate Creative Director
MAY 2012--JUNE 2016
Led the majority of the JetBlue account.
Ideated, sold and produced JetBlue’s most successful campaign on a shoestring budget.
Regularly oversaw and produced fully-integrated campaigns.
Led and mentored creative teams.
Created “Flea Market Fridays” inviting internal employees to sell side business ventures.
Regularly participated in pitches winning TruTv, Honda + Acura, and Yahoo!
Jetblue, US Cellular, TruTV, Indeed.com, Yahoo
David&Goliath : Jr. Art Director
MAY 2010--MAY 2012
Ideated, sold and produced KIA’s 2012 Super Bowl commercial featuring the newly launched Optima. The commercial strongly affected sales, was voted #2 on the Yahoo! Super Bowl Ad Meter and moved the Kia Optima to the #1 selling vehicle in the company’s fleet the following month.
Art directed and designed various types of marketing materials from brochures, in-store display, print, digital, web and video.
Participated in pitches winning Carl’s Jr + Hardies and The California State Lottery.
Kia, Monte Carlo, New York, NY Hotel and Casino, Carl's Jr.
Crispin Porter & Bogusky : Art Director Intern
OCT 2009--DEC 2009
WD-40, Burger King, Volkswagen, Microsoft
Learned
The Art Institute of California-San Diego
Bachelor of Science - Advertising
SEPT 2006 - SEPT 2009
Weber State University
General Education
DEC 2005-MAR 2006
Won
Hatch Awards-Best of Show/Gold/Silver
Hatch-Bronze x3
Hatch Merit
One Show-Gold
Cannes Lion-Shortlist x2
Webby Award
Creativity Online-Pick of the Day x5
Creativity Online-Top Pick of the Week x2
MITX- Category Winner
MITX-Category Winner
Effie-silver
One Show-Merit
Addy Award-Silver
Clio-Shortlist
One Show (College)-Merit
CMYK magazine
Graphis
Addys-Public’s Choice/Silver/Bronze
Applied Arts